LOOMLOOM MILANO was born thanks to the experience that the family business started in Italy in the early '60s, now a world leader in the scuba industry, that has always used neoprene for its diving suits.
Pamela Rota, the brand's creative designer and soul, discovered the incredible properties of true neoprene scuba and began a creative design journey that, in 2013, led to the launch of the first collection.
Thanks to a stylish impact synergy between the processing of raw materials and the designer's interest in creating contemporary, trendy lines, the LOOMLOOM MILANO brand was created. The fashion house thus launched a line of accessories that use only original neoprene scuba, doing so in a way that reinvents fashion.
The brand is unisex, contemporary and perfectly adaptable to urban life, thanks to its practicality and versatility. Color dominates our collections with sublime prints and graphics. Our manufacturing is exclusively "Made in Italy".
Neoprene is a registered trademark that identifies a synthetic rubber compound made up of polychloroprene.
It was invented by DuPont in the 1930s.